Description
About the book
The 2nd edition of ‘Principles and Practices of Modern Management’ is redesigned to give a basic understanding of principles, concepts, and techniques of modern management by embracing fresh principles as a foundational part of a systematic approach to reinvent management. This book addresses the challenge of adaptability to modern business concepts and develop general framework for understanding management that applies to managers in all organizations- large or small, public or private, product-oriented or service-oriented, especially MNCs and caters specially to the management students and managers from developed and developing world
This edition has been reclassified into four units. Meaning and nature of management has been the part of unit one. Functions of management have been covered in units second and third. The issues of leadership, communication and change control have been the part of the fourth unit.
In this edition, authors have made serious and sincere effort to incorporate all the key elements of modern management both from the theoretical as well as empirical perspectives. This edition is an invaluable source of knowledge for the graduate and post-graduate students undertaking BBA/MBA courses.
About the Authors
Dr. Pankaj Madan, internationally renowned practicing professor and actualizer, is a multidisciplinary academician with degrees in Production Engineering, Management and Web Technology. He is a Practicing Professor and Corporate Trainer of international repute and is presently Associate Professor at Faculty of Management Studies, Gurukul Kangri University, Haridwar. In 2009-10 he was Director with COER School of Management, College of Engineering, Rookee and before turning to academia he had worked with two reputed Engineering Companies.
In the past Dr. Madan had taught at University of Southern Queensland in Dubai as an Asst. Professor and is Visiting Professor at Shaoxing University, China and CENTRUM Catolica, the Business Centre of the Pontifician, University of Peru. He is also listed as Premium Educator for Harvard Business School.
Dr. Madan is a quality consultant and imparts corporate trainings and consultancy on Quality Management and Career Planning. He has already authored 10 books and conducted more than 500 workshops and trainings. One of his books was also listed among Best -Sellers of India Today Book Club. He has contributed research papers to many national and international journals. He is associated with 15 universities nationally and internationally for various academic purposes and has professional links with many corporate bodies.
Dr. Ashutosh Priya is the Professor and Director of Management Studies at Amrapali Institute, Haldwani. He has wide knowledge encompasses Management, Economics and Law. Besides being a Doctorate in Economics he is also a qualified lawyer. He has more than 16 years of experience in academics and industry.
Dr. Priya has attended many workshops, faculty development programmes and seminars. He has presented papers in more than 40 seminars and more than 25 of his papers have been published in reputed management journals and edited two books in the area of Management.
Besides being a seasoned academician, he is known to be a good organizer of academic events. His areas of interest are Economics and International Business. His present area of research is “International Business & Entrepreneurship”.
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