Description

About the Book

In this edition, author attempts to explain how MNCs perform different business functions, such as marketing, operations, human resource and finance in different environments. It also describes how MNCs can operate successfully at the global level and respond flexibly to different national markets. To function effectively, they must understand the socio-political, cultural, economic and regulatory environment of the countries they operate in. Whether it is managing overseas operations, directing an international sales force, helping employees adjust to living and working in a foreign culture, or negotiating a deal with government as well as customers, such an understanding is essential for success. The author also explores the theme in a sequential manner to make it easy for the readers to understand the theme. Hope this edition would be an invaluable source of information for students as well as general readers seeking knowledge of business corporations.

About the Author

Dr. Jaquir Iqbal worked as principal Financial Officer with the Quantitative Strategies, Risk and Analytics department in the Treasury of the World Bank in Washington D.C. He earned his Ph.D. in International finance from the George Washington University where he also serves as adjunct faculty of International Finance. He has published several articles on Islamic Finance in reputed journals and has presented papers at international forums. He has extensive experience with capital markets, exotic derivative products, risk management, financial sector development and financial modeling. His research interests include Islamic Finance, Financial Engineering, Structured Finance and International Banking.